Indians turn to snacks for meals, seek convenience and comfort over health
About eight out of 10 Indians are replacing at least one meal with a snack and nutrition is slightly less important than flavour and enjoyment during indulgence for a majority of consumers, says a new study.
Indian consumers are seeking snacks for a host of reasons – convenience, comfort, and whether a snack is fun to eat – even as they look for fresh and convenient options.Source: